Peak season flow management
Used heatmaps to redistribute signposted routes. 30% reduction in historic center density.
Make decisions with data, not assumptions
Real-Time Analytics
Intuitive dashboards showing visitor behavior, flows through the destination and real-time demand data.
100%
own destination data
Real time
continuous update
-80%
time preparing reports
Tourism 360
Activo · Real-Time Analytics
Features
Key Features
Everything you need to get the most out of the module of Real-Time Analytics.
Executive dashboard
360° view: active visitors, chatbot queries, itinerary usage, web clicks.
Flow heatmaps
Visualize concentration points and less-visited resources on the map.
Origin analysis
Know where visitors come from: country, region, province.
Digital performance metrics
Portal visits, chatbot queries, itineraries, emails opened. All in one panel without multiple tools.
Smart alerts
Auto-notifications for crowd peaks or satisfaction drops.
Process
How it works
Agile implementation in 3 simple steps.
1
1
Data source connection
Integrate platform data, Google Analytics, accommodation stats, and provincial numbers.
2
2
Dashboard configuration
Customize panels according to destination needs: mayor, tourism technician, board of directors, etc.
3
3
Team training
Training session so the technical team can interpret data, create custom filters, and export reports.
Impact
Benefits for the destination
Direct impact on the management and promotion of your municipality. Real-Time Analytics.
100%
own destination data
No relying on third-party estimates. Metrics based on real interactions.
Real time
continuous update
Dashboards update every 5 minutes with recent data.
-80%
time preparing reports
Data always ready to present to city council or regional tourism board.
Success cases
Destinations already using it
Real examples of implementation and results. Real-Time Analytics.
Tourism investment justification
A provincial council presented ROI data of its tourism portal to the board. Investment approved for next 3 years.
FAQ
Frequently Asked Questions
We answer your questions about this service. Real-Time Analytics.
Complete platform
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Free demo without commitment
Ready to transform<br/>your destination's tourism management?
Request a personalized demo of Real-Time Analytics adapted to the needs of your city council, province or tourism office. Our team accompanies you in every step.
No permanence · Implementation in less than 2 weeks · Support included